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Book marketing Self-publishing

Why write an e-book? Growing audience, authority, brand

Write an e-book to use as a lead magnet, encourage future fans to sign up for your newsletter, and promote your authority and expertise. Draw readers in with a seductive sample of your writing voice.

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Book marketing Writing infographics

Infographic: How to build a book audience

Our previousĀ guide on how to build an audience for your fiction included practical tips on using social media, getting active in your local book-reading community and more. Now you can read and share some of the key pointers included in that guide via the concise infographic below:

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